Monday, August 5, 2013

(05-08-2013) Facebook hires first marketing chief from Motorola Mobility [ Un13xs ]

Facebook hires first marketing chief from Motorola Mobility Aug 5th 2013, 07:09

A year after going public, Facebook apparently believes it’s time to hire its first-ever chief marketing officer.

Gary Briggs, who was formerly the marketing chief at Motorola Mobility, has been hired by the social-networking giant to lead the company’s marketing efforts, according to AdAge. Briggs replaced VP of product marketing Eric Antonow, who has supervised Facebook’s marketing efforts for the past three years.

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Upon Google’s completion of its $ 12.5 billion takeover of Motorola Mobility a year ago, Briggs was appointed Motorola’s CMO after serving as vice president of consumer marketing at the Web giant.

Briggs said in a statement to AdAge that he was excited by the new challenge.

“Facebook isn’t just a company. For more than a billion people, it’s their connection to the friends and things they care about most,” Briggs said. “Telling… [Read more]

    



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